New York Fashion Week: Pantone announced colors and Marc Jacobs surprised with a show
Kyiv • UNN
New York Fashion Week has kicked off with collections for 2025 from 54 American designers. Pantone presented the main shades of the season, and Marc Jacobs opened the event with an unusual show in a library.
A collection of new clothing for 2025 from various designers is already on the runway in New York. The "Big Apple" traditionally gathered the best fashion designers from around the world for seven days. This week, connoisseurs of exquisite attire will find out what they will need to wear for the next six months. About how New York Fashion Week started - in the material from UNN.
Main shades of Fashion Week
No sooner had New York Fashion Week begun than the Pantone Color Institute published a new report with the main shades of clothing for this event, writes "Elle".
So among the top: lemon grass, melon in brandy, Lyon blue, sloe plum, primrose pink, winter berry, hot chocolate, chili oil, poppy red, bronze-brown.
"Pantone" characterized all these colors with one phrase: "Care with a hint of nostalgia." After all, most shades are tied to products and even culinary creations.
New MARC JACOBS collection
The MARC JACOBS collection opened Fashion Week. Strange dresses and even stranger boots: the famous designer Jacobs was in his element, from the realm of "fantasy." The designer presented his new Spring-Summer 2025 line. An interesting fact is that models paraded in quite unconventional clothes in one of the city's libraries.
The main message of the collection is how fashion can serve as salvation in the darkest times. The highlight of the event was that special notes awaited each guest at their seats. On the first page, the word "courage" was written, and this is no coincidence. It is thanks to courage, according to Jacobs, that he was able to create for all 40 years of his creative path. The designer emphasized that this approach allowed him to create without boundaries, boldly experimenting with forms and proportions.
Experiments continued this time. The clothes, especially the outerwear, were presented to the public much larger in size than the models themselves. In some ways, it resembled retro 1960s, but with various elements of surrealism. The hairstyles were particularly striking: curly and in some places disheveled hair added piquancy to the models.
What to expect
Fashion Week in the "Big Apple" will end on February 11. During this time, 54 American designers will showcase their developments of new clothing styles. Anna Sui, Carolina Herrera, Christian Siriano, Coach, Eckhaus Latta, Michael Kors, Monse, Prabal Gurung, Sandy Liang, Sergio Hudson, Tory Burch, Ulla Johnson are already expected.
According to experts, the most intriguing event will be the debut show of designer Veronica Leoni as creative director of Calvin Klein Collection. Rumor has it that the brand is set to make a real splash. We will find out if this is true on February 7.
Ukrainian brand Bevza
The owner of this brand is Svitlana Bevza. The Ukrainian fashion designer has been in the fashion industry for more than 20 years. Her clothing collection is also expected at New York Fashion Week. Svitlana first attended this show in 2017, presenting her line called "Realistic." The collection highlighted the problems of the Russian-Ukrainian war and made a real splash.
After that, Svitlana Bevza is now invited to this event every six months. Her clothes are considered among the best in the world and convey the flavor of modernity and the history of Ukraine. Last time, in September 2024, the designer presented "Dew on the Sun" at the Ukrainian Institute of America. Inspired by lines from the national anthem of Ukraine: "Our enemies will vanish, like dew in the sun…", these products honor the heritage, resilience, hope, and strength of spirit of Ukrainians. What will happen this time can be seen with your own eyes on Saturday, February 8. For Ukraine, it will be 2 AM on Sunday, February 9.
New York Fashion Week - the most prestigious event in the fashion industry
New York Fashion Week was founded in 1943 by Eleanor Lambert, press director of the first promotional organization of the American fashion industry — the New York Dress Institute.
It was created, one might say, by coincidence. Previously, French fashion was the main one. However, officials, authorities, and designers from the USA could not go to its show due to World War II, so they organized their own show, which has stood the test of time. Now it takes place twice a year, in February and September, and dictates fashion worldwide. Being invited to such an event means gaining global recognition.