FAVBET received a special award at the All-Ukrainian Advertising Coalition Effie Awards Ukraine 2024

On November 24, Kyiv hosted one of the most important marketing events - Effie Awards Ukraine 2024. This year , FAVBET became a gaming partner of the award and presented a special award "Partnership for Victory 2023/2024" to the creative agency Banda.

This year, the jury consisted of more than 270 experts: marketers, agency managers, media professionals, researchers, and consultants. Participants of the award had a chance to receive recognition for the most effective marketing campaigns. The evaluation was conducted according to international standards of one of the most prestigious awards in the world of advertising.

For example, Banda creatives received a special award from FAVBET for the EYE FOR AN EYE case. The prize was presented by Yevhen Yatsenko, Marketing Director at Favbet and a member of the Effie Awards Ukraine 2024 jury

Evgeny became a member of the Ukrainian jury of the Effie Awards Europe 2024 and evaluated his works in the "Best of Europe"block. This is a special category for companies that have won gold or the Grand Prix of the Effie national award, including in Ukraine.

Photo: Effie Awards Ukraine 2024

"Ukrainian marketing today is more than a business, it is a contribution to the future of the country. Creativity becomes our voice in the world and the force that unites society. Creating such important creative works we strengthen the voice of the nation, which creates the future even in the most difficult times," says Evgeny Yatsenko. 

Effie Awards is an outstanding global marketing award that recognizes the most effective advertising and communication campaigns. Every year, based on the results of Effie Awards Ukraine, national performance ratings are compiled among communication agencies, advertisers and brands.