The price of PlayStation 5 Pro did not negatively affect sales results - Sony President

The price of PlayStation 5 Pro did not negatively affect sales results - Sony President

Kyiv  •  UNN

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Sony's president announced successful sales of PlayStation 5 Pro despite the high price. The company reached 77.7 million game sales and increased the PlayStation Network user base to 116 million.

Hiroki Totoki, President of Sony, spoke about the sales of PlayStation 5 Pro compared to PS4 Pro during the same period of its launch.

Writes UNN with reference to EE Times and Nikkei.

Sony's sales in the second quarter of 2024 are quite high. It's been a few days since the new PlayStation 5 Pro console hit the stores, but it seems that the more than $1,000 price tag is not a barrier for many gamers. The company notes that the PS5 Pro has been a success from the start, being a console “that has features that many users of the base model would like to have.

Hiroki Totoki, who is the president, CFO, and COO of Sony, recently noted in Sony's financial report that sales of the console were not affected by the price. But, according to him, the new console is not intended for all audiences, but “for die-hard consumers.

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Sony's revenue in the gaming industry is not limited to console sales. The company announced that it has reached 77.7 million game sales through the PlayStation platform, and the number of PlayStation Network users has grown to 116 million.

Sony also demonstrated strong financial performance, announcing an operating profit of $2.91 billion. In addition, it was noted that PlayStation revenues grew by 9%.

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According to the Nikkei , Sony Group (6758) shares are rising rapidly. On July 11, the Tokyo stock market temporarily rose by 262.50 yen (9.35%) compared to the previous weekend to 3068 yen, marking the highest price in four months since the beginning of the year (3097 yen) on July 11. The company's consolidated financial results (International Financial Reporting Standards) for the period April-September 2024, announced on the 8th, showed a significant increase in profits due to improved profitability in core games and semiconductors.

Operating profit for the period from April to September amounted to 734.1 billion yen, up 42% year-on-year.

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