Digital future: Poplavsky presented the EDUCATIONAL MEDIAHUB

An EDUCATIONAL MEDIAHUB has been created at the Kyiv University of Culture, Mykhailo Poplavskyi announced this on his page on Instagram.

At the author's master class "Media Business, Image and Reputation", which Mykhailo Poplavskyi held for students, the speaker focused on the trends in the development of media business, in particular the transition from traditional forms of media to digital platforms, where the main values are efficiency, interactivity and a personalized approach to the audience.

"Creativity in the digital environment is becoming an important resource. Today, the ability to generate non-standard ideas that combine the latest technologies and modern approaches to information presentation is extremely valued. The EDUCATIONAL MEDIAHUB based at the University of Culture unites creative and promising youth. This is a platform for communication between students and media professionals, brands and companies. An interactive system of interaction that opens up wide opportunities for young people. Students not only gain knowledge, but also actively engage in the professional environment. Young creators can share their non-standard ideas with industry experts, receive feedback and implement their creative ideas in real cases, demonstrating their skills to potential employers. MEDIAHUB  – this is a bridge between education and the professional environment".

Mykhailo Poplavskyi emphasized that digitalization of the educational process is our future. It opens up new horizons for the development of education, allows making learning more accessible, interactive and personalized.

"The use of digital platforms, distance learning, online courses and virtual laboratories creates opportunities for independent learning and expanding students' horizons. We are working on the implementation of an innovative application "University of the Future" using artificial intelligence technologies. This digital product will become a universal platform that will unite all aspects of the educational process: learning, administration, communication between students and teachers, automated assessment of knowledge, analysis of learning results, optimization of educational programs, etc.  "University of the Future" –  will become a strategic partner in the professional development of the student.

Digitalization of education will allow us to prepare a new generation of professionals who are fluent in the dynamic information environment and able to creatively respond to the challenges of the time", – said Mykhailo Poplavskyi.

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