On April 1, Kyiv hosted the Solemn Award Ceremony of the winners of the Favorite Food & Drinks 2025 tasting competition — one of the most important events for the Ukrainian food and beverage market. The competition was attended by 219 tasting samples from 39 suppliers, and the evaluation was conducted by a commission of 30 experts, which included representatives of leading retail chains, marketplaces and manufacturing companies. This year, Yevhen Vorozhko, Sales Director in the Key Account Channel of AB InBev Efes Ukraine, also participated in the jury of tasters.
"Participation as a member of the jury of the tasting competition provides an opportunity to learn about new trends in the food industry, production innovations and modern tasting methods," says Yevhen Vorozhko. – As a former director of the Chernihiv brewery, I have considerable experience as a taster, because I participated in tastings both during regular production and during the development of new products. Therefore, participation in the jury is very useful for me, because it is an opportunity to get acquainted with specialists in the food industry and retail.
In addition, as a brewer, I am especially interested in what types of beer and according to what criteria are chosen by colleagues, what details are taken into account, and what they pay attention to first of all. This is a new look from the outside, and it is undoubtedly an interesting experience."
All 8 submitted samples of AB InBev Efes Ukraine received jury awards — this is an important indicator of the consistently high quality of the company's products and confirmation of its leadership in the market. For the second time in a row, all samples from AB InBev Efes Ukraine win awards, which indicates consistently high product quality and compliance with high production standards.
Awards won by AB InBev Efes Ukraine:
Grand Prix:
- Chernihivske Bile
- Löwenbräu Original ALKOHOLFREI 0
- Chernihivske Light
Gold:
- Chernihivske Titan (Titan) Micne
- Povna Dizhka. M'yake
- Povna Dizhka. Oksamytove
Silver:
- Mike’s Hard Drink
- Chernihivske Titan (Titan) Micne with cherry flavor
The Favorite Food & Drinks competition was created to identify the best products based on organoleptic characteristics "blind". This format ensures objectivity and impartiality in determining the winners, as the evaluation is carried out by independent experts.
"This competition is very important for both the consumer and the manufacturer," says Serhiy Turov, director of the Chernihiv brewery. – Thanks to such independent evaluations, our consumers can receive only high-quality, safe and produced according to modern standards products, and manufacturers have the opportunity to once again evaluate themselves and their capabilities in a fair competitive struggle. This inspires and motivates to develop further."
In 2025, the competition gathered a record number of participants and demonstrated a high level of competition. The awards won by AB InBev Efes Ukraine are a professional confirmation of quality and recognition of products among leading industry experts.
AB InBev Efes Ukraine continues to strengthen its market leader status, offering consumers products that meet high quality standards and set new trends.
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